This course introduces the student to the major segments of the Sports and Entertainment Industry and the social and economic impact it has on the local, state, national, and global economies. The products and services offered to consumers and the impact of marketing on these products and services are examined. Units include: Business Fundamentals, Product Mix, Product Knowledge, Product/Service Management, Business Regulations, Interpersonal Skills, Selling, Marketing Information Management, Economics, Distribution, Pricing, Advertising, Publicity/Public Relations, Sales Promotion, Business Risks, and Organization.
Syllabus: Introduction to Sports and Entertainment Marketing
GPS Standards and GA DOE Standards: Introduction to Sports and Entertainment Marketing Week of 1/21
Monday--No SCHOOL (MLK JR) Tuesday-- Ethics/Character WordSplash Wednesday--Ethics/Character WordSplash Thursday--Legacy Data Sheet Friday--Legacy Data Sheet Week of 1/28 Monday--"Legacy" Data Sheet + Presentation Tuesday--No School--Snow Day Wednesday--Flipsnack Presentation Thursday--Flipsnack Presentation Friday--Current Events + All or Nothing: All Blacks (20 facts about episode 1) Week of 2/4 Monday--Super Bowl Assignment Tuesday--Super Bowl Assignment + Presentations Wednesday-- Presentations Thursday--Legacy presentations + Start Women's Timeline (on google classroom) Friday-- Current Events + Women's Timeline (on google classroom) Week of 2/11 Monday--Benchmark Review Tuesday--Benchmark Review Wednesday--Benchmark Thursday--All or Nothing: All Blacks episode 2 Friday--Current Events + All or Nothing: All Blacks episode 2 Week of 2/18 WINTER BREAK Week of 2/25 Monday--Oscars PPT Tuesday--Oscars PPT Start Presentations Wednesday--Presentations Thursday--Analyze Nike Commercial + start Facebook Branding Project Friday--Current Events + Facebook Branding Week of 3/4 Monday--Facebook Branding + FanFic Tuesday-- Fanfic Project Wednesday--Fanfic Project Thursday--Fanfic Project Friday--State Basketball Game Week of 3/11 Monday--Thinglink Assignment (on Google Classroom) Tuesday--Thinglink Assignment + Start Section 2 Assignment Wednesday--Section 2 Assignment + FanFic Presentations Thursday--FanFic Presentations Friday--Current Events |
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